Ricardo Quaresma's transfer to Vitoria de Guimaraes has been announced with the kind of pomp and ceremony that the man deserves, in a video full of self-aggrandisement.
In some ways, Quaresma's aura is a confusing one. He was a flop at Barcelona and at Chelsea - with only five appearances and zero goals during a loan spell from Inter Milan in the 2008-09 season.
At the end of that season, he was given the Bidone d'Oro in Serie A - an award that recognises the most disappointing player in the top division.
However, he won the European Championship with Portugal in 2016 and has claimed multiple league titles in different countries, namely with Sporting Lisbon, Porto, Inter and Besiktas.
And this week, the 36-year-old veteran winger joined the Primeira Liga side from Turkish outfit Kasimpasa SK. So let's take a deep dive into this announcement video to end all announcement videos.
After the opening shots of Quaresma and the castle, the first really remarkable moment occurs when we're given a fleeting shot of a scroll named 'The Marauder's Map'.
After Quaresma has put his shiny new Vitoria shirt on, the same butler hands over the keys to a sports car. A close-up on the badge reveals it's a mustang. But this isn't just a really clunky piece of product placement, it's another knowing wink to camera. Mustang is another of Quaresma's nicknames - so-called for his speed and power.
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